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Erykah Badu - ‘Mama’s Gun’ 25th Anniversary

Project information

Erykah Badu – Mama’s Gun 25th Anniversary
Client: UMe
Role: Visual Direction  · 3D design & animation · Motion Design

Yes Please Productions created a series of online adverts for the album’s 25th anniversary, featuring a custom 3D build as the central visual.

Inspired by the original album artwork, we designed a series of promos that reveal the different formats and details of the release – leaning into texture, colour and movement that felt true to the record while giving it a fresh, premium feel.

The 3D elements were combined with a restrained colour palette and controlled pacing to maintain a clear, focused look. The edit prioritises readability and consistency across platforms.

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