Project information

ABBA – Gimme! Gimme! Gimme! (A Man After Midnight)
Client: Universal Music / ABBA Management
Role: Creative Direction · Motion Design · Editing · Production

ABBA’s disco classic gets a bold new look.

For this project, Yes Please Productions reworked the original promo video for Gimme! Gimme! Gimme! into something sharper, brighter, and in tune with the track’s relentless energy. The visual is cut to emphasise the song’s driving beat and iconic synth lines—bringing new life to a timeless anthem.

The challenge was to keep the magic of the original while giving it a fresh, stylised edge that resonates with a new generation of fans. The response? Over 10 million views on YouTube, and counting.

This was all about rhythm, colour, and finding a modern visual language for a track that refuses to age.