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Same Cooke - Rome (wasn’t built in a day)

Project information

Yes Please have provided the Creative Direction for a suite of lyric videos for Sam Cooke’s catalogue . Featuring Mid-Century inspired typography, colour palettes and illustrations, these visuals evoke the time that the songs were originally recorded. Each video is individually tailored to suit the vibe of the track whilst presenting a unified approach to presenting his wonderful songs online. For ‘Rome (Wasn’t Built In A Day)’ we highlight the instrumentation, particularly the trumpets, along with visual elements that react to the beats in the track. A steady camera move forwards creates a sense of constant movement.

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